Long URLs break in chats, wrap on slides, and look like phishing. A short 8om.in link is something you can read aloud and print under a QR code.
One link per campaign
Do not reuse last year's code for a new offer. Create a new short link so you can tell which poster still works.
Human-readable when it matters
A random slug is fine on a button. On a billboard, a word you can spell is better. Keep it short either way.
Change the destination, not the print
The public promise of a shortener is that the sticker stays useful. Update the target when the landing page moves. Retire links you no longer own.
8om's URL shortener is free to try without an account. Sign in when you need a workspace, history, or to connect the same campaign to QR and NFC.